By Derek Goodman You’ve probably felt it—that tug-of-war between investing online or going old school with your marketing. But here’s the thing: you don’t have to pick a side. Small businesses thrive most when they find that sweet middle spot where digital convenience meets physical presence. Instead of seeing these as separate lanes, you can Read More

By James Chittenden Forget the myth of, “it takes money to make money” or that you need unlimited time and thousands of dollars to start and operate a small business. You don’t. You will finish this article with more ideas than you could possibly use if you want to start a business for less than Read More

By Derek Goodman Public speaking is a transformative skill that, when mastered, significantly amplifies the growth trajectory of any small business. For entrepreneurs, the ability to articulate your business’s value clearly and convincingly is not merely about speaking well but about unlocking new opportunities for your venture. Whether you’re seeking investment, engaging potential clients, or Read More

By Derek Goodman When planning to expand your business, it’s crucial to understand the market through adequate market research. This process goes beyond simply collecting data; it involves scaling your research efforts to make decisions that significantly impact growth. You can strategically navigate expansion by deepening your market insight, ensuring that each move is informed Read More

Starting a business in the USA can be a highly rewarding venture, but doing it right requires careful planning and execution using a successful business plan. A well-structured business plan guides you through your venture, helping you through key decisions and ensuring financial stability. Generally, this process requires you to answer questions you may not Read More

By Harry Chittenden Who doesn’t want to know what our customers are thinking? Every bit of knowledge about your customer base can enhance your relationship with them and increase loyalty. This makes your marketing job easier by converting them into more willing buyers, enabling you to communicate more effectively with them, building a moat of Read More

By James Chittenden If your business runs like most, June 30 is the end of a day, a week, a month, a quarter, and half the year. One of the things your business should do at mid-year is a progress check. If your goal is to make $10 million in sales this year, then by Read More

By James Chittenden The Dark Side! Anger sells. Major media is skilled at magnifying conflict and stoking anger. It is in the best interest of magazines, newspapers, cable news, and tabloids to keep you outraged. It is also in the best interest of political parties, interest groups, and related businesses to spin reporters and editors Read More

You have likely used, or at least heard of online sites where you can find home repair experts. Small businesses also need good local pros , but can have difficulty finding each other. The One Click Advisor Professional Referral Network offers a site where small businesses and good local pros can find each other. What Read More

By James Chittenden You have always known that your family’s jelly recipe is far superior to anything that is sold at the big grocery store chain in town. Or perhaps you have developed some other product at home that the public should be able to buy. However, you don’t know how to sell your homemade Read More